The Morning Show season 2 premiere on Apple TV Plus tonight: When and where to watch it

A hand holds a phone with the white Apple TV Plus logo on a black screen

Apple TV Plus launched in late 2019, offering a yearlong free trial to people who purchased Apple gadgets — a free period that Apple kept extending (until now). 

Sarah Tew/CNET

The Morning Show — Apple TV Plus’ marquee drama series starring A-listers Jennifer Aniston and Reese Witherspoon — returns to the streaming service Thursday night with its second-season premiere, joining new episodes of Ted Lasso and See landing tonight too. Apple’s subscription video service aims to compete with the likes of Netflix, Disney Plus and HBO Max, but it’s a little different than most of the services you know. And its oft-extended free trials have run out for people who signed up to watch The Morning Show when it first debuted in 2019, making Apple TV Plus‘ pricing a new factor for fans who want to watch now. 

Apple TV Plus also doesn’t have its own dedicated app (or channel). Its shows live inside the Apple TV app. (And the Apple TV app is different from the Apple TV streaming device. Yeah, it’s confusing.) Nor does Apple TV Plus have a deep library of licensed shows and movies to dive into: The service has original programming almost exclusively. Its lineup of high-end originals has grown to more than five dozen titles since it launched two years ago (but most other subscription streaming services have thousands of hours of programming to watch). 

When is the release date and time for The Morning Show’s second season premiere? 

The premiere of The Morning Show’s second season will become available to stream at 9 p.m. PT on Thursday, which coincides with midnight ET. Generally, Apple TV Plus releases all its episodes and movies at that time on Thursdays, so the latest episodes of See and Ted Lasso will be available to stream then too. 

How many episodes of The Morning Show are coming out now? 

The Morning Show is slated to release one episode late Thursday, with single episodes released weekly thereafter. 

Where do I watch The Morning Show, See and Ted Lasso?

Unlike Netflix and other subscription streaming services, Apple TV Plus doesn’t have its own dedicated app. Apple TV Plus programming resides inside Apple’s TV app, which overall serves as a hub to watch programming from other video subscriptions and to rent or buy movies and shows a la carte. That can be a little confusing, but the TV app has a tab dedicated just to Apple TV Plus originals, so you can find them in one place without other kinds of programming you need to pay for separately. 

Apple’s TV app (and, by extension, Apple TV Plus) is available on: 

  • Apple devices that can stream video including iPhone, iPad, Apple TV streaming boxes, iPod Touch and Macs
  • Roku
  • Amazon Fire TV
  • Android TV
  • Google TV
  • Xbox
  • PlayStation
  • Samsung smart TVs
  • LG smart TVs
  • Vizio smart TVs
  • Sony smart TVs

Apple TV Plus is also available to watch on the web at

However, if you want to watch on an Android phone, or any mobile device besides an iPhone or iPad, you’ll have to watch in a web browser. Apple’s TV app isn’t available on any mobile devices except the ones the Apple makes itself.

How much does Apple TV Plus cost?

Apple TV Plus costs $5 a month, or $50 for an annual subscription. By comparison, Disney Plus is $8 a month, with a library of movies and shows that dwarfs Apples. And Netflix, the world’s biggest subscription streaming service, prices its most popular plan at $13 a month in the US; it offers other tiers at $9 and $16 a month.

Apple TV Plus talent gathers with CEO Tim Cook in the lobby of the Steve Jobs Theater.

Art Streiber/Apple

Apple is also including Apple TV Plus with its Apple Music student-discount plan, now offering both streaming services in the $5-a-month deal at no extra cost.

Apple TV Plus is also available as part of a discount bundle of services called Apple One. Apple One ranges in price from $15 to $30 a month for different combinations of subscriptions. Apple TV Plus is included in all tiers of Apple One. Depending on the tier, Apple One bundles may also include Apple Music, Apple Arcade, Apple News Plus, storage service iCloud and the guided-workout service Apple Fitness Plus. (Disney Plus had offered something similar by packaging that service with both Hulu and ESPN Plus.) 

Does Apple TV Plus offer a free trial? 

Apple TV Plus offers a seven-day free trial standard for any new subscriber. 

As of July 1, Apple TV Plus offers an extended, three-month free trial to people who buy an iPhone, iPad, Apple TV, iPod Touch or Mac. This extended free trial applies to both new and refurbished models, including devices from the iPhone Upgrade Program, and it’s not restricted to any specific sales channel, so it applies to both Apple Store purchases and those at resellers. It’s available in all countries where Apple TV Plus is operating. 

Back when Apple TV Plus launched in November 2019, the company offered an extended, one-year free trial for anyone who bought a qualifying Apple gadget. Even though Apple TV Plus is among the cheapest subscription streaming services of its kind, the generous promotion compensated for its lightweight library, which had only nine total titles to watch. 

Then as Apple TV Plus slowly worked to widen its catalog of original programming, Apple kept extending those yearlong free trials past their expirations multiple times. Many subscribers had never paid for the service as long as it existed up through July 1. One analyst estimated that 62% of Apple TV Plus accounts were freeloading with some sort of promotion. 

But that changed in July. Apple began charging anyone who had been on a free trial longer than a year starting July 1, and any new subscriber who wants to unlock an extended free trial with an Apple gadget purchase gets only three months free now, not an entire year. 

Free trials were long the industry standard, but they are becoming more rare. Services like Netflix, Disney Plus, HBO Max and Peacock have all phased out their standard free trials for new members. And Apple’s one-year free period for gadget owners was atypically long. 

How do I cancel Apple TV Plus?

The simplest way for you to cancel Apple TV Plus, regardless of how you signed up or what device you’re using, is to sign in with your account’s Apple ID at Click or tap the small circular account icon in the upper right corner and select Settings. Then scroll down to Subscriptions and, finally, tap the link to Manage. From there, you can choose to cancel your subscription. 

How do I check the time left in my free trial?

You can check the remaining time of your free trial at the same Settings page described above, under the Subscriptions section. CNET also has an article explaining other ways to find the expiration date of your free trial on your iPhone or your Apple TV streaming box. 

What other big shows and movies are coming? 

Apple has a steady drumbeat of new programming in the pipeline. Generally, most Apple TV Plus series release their episodes one at a time every week: 

  • Sept. 24 — Foundation, a sci-fi series adapted from Isaac Asimov’s best-selling novels.
  • Sept. 24 — Wolfboy and the Everything Factory, an animated series about an imaginative boy who discovers a realm at the center of the earth, which will release all 10 episodes at once.
  • Sept. 30 — The Problem With Jon Stewart, a current-affairs series from the award-winning host that takes deep dives into big issues.
  • Oct. 8 — Acapulco, a bilingual comedy series starring Eugenio Derbez about a 20-something man (not Derbez) whose dream comes true when he’s hired as a cabana boy at the hottest resort in Acapulco.
  • Oct. 8 — Get Rolling With Otis, an animated series based on the book series about Otis the Tractor and his friends on Long Hill Dairy Farm.
  • Oct. 15 — The Velvet Underground, a documentary by director Todd Haynes about the iconic rock band.
  • Oct. 15 — Puppy Place, a live-action family series based on a best-selling book series about the adventures of dog-loving siblings who foster puppies. 
  • Oct. 22 — Invasion, a sci-fi series that follows an alien invasion through different perspectives around the world, which will release two episodes at its premiere followed by a single episode weekly.
  • Oct. 29 — Swagger, a drama series from Kevin Durant inspired by the NBA superstar’s experiences in youth basketball, exploring the lives of players, their families and coaches.
  • Nov. 5 — Finch, a post-apocalyptic film starring Tom Hanks about a robotics engineer’s quest to create a companion for his beloved dog after he’s gone.
  • Nov. 5 — Dickinson (season three), a comedy based loosely on the life of poet Emily Dickinson, with this season taking place in the midst of the American Civil War.
  • Nov. 12 — The Shrink Next Door, a limited series starring Paul Rudd, Will Ferrell and Kathryn Hahn about a psychiatrist to the stars and his longtime patient, inspired by true events. 
  • Dec. 17 — Swan Song, a film starring Mahershala Ali set in the near future about a father diagnosed with a terminal illness who is presented with an option to shield his family from grief.

What other shows and movies does it have?

Apple’s shows run the gamut of drama, comedy, documentary — even undefined deals with a single big star attached. It’s also spending big to get top Hollywood names: Oprah Winfrey, Steven Spielberg and J.J. Abrams and other heavy hitters are on board. Apple also struck an exclusive deal with Alfonso Cuarón for the famed director’s first television projects. 

Since Apple TV Plus resides in Apple’s TV app, you can check out the selection there before signing up. You can also browse the catalog through third-party services like Reelgood. 

Apple’s press site also rounds up all Apple TV Plus original titles, including some that have been announced but aren’t released yet. 

Apple planned to give theater runs to some of its films before streaming them on Apple TV Plus, but the coronavirus pandemic has stifled those plans for the time being. 

How does Apple TV Plus compare with Netflix, Disney Plus and other subscription video services? 

Apple TV Plus is a subscription streaming service to watch the company’s original series and movies exclusively. Like Netflix, it doesn’t have ads. 

Unlike Netflix, it doesn’t have a big library of licensed shows or movies, nor will it release full seasons of its shows all at once in a binge-able bunch (for the most part). Most Apple TV Plus series premiere a small cluster of episodes, often three, followed by one new episode every week. Full seasons of some series drop all at the same time, though. 

Apple TV Plus is available in more than 100 countries and is also part of Apple’s family-sharing feature, which allows you to add up to five family members to share a plan. Apple originals are available in 4K, HDR and Dolby Vision, and most titles also offer Dolby Atmos sound, according to this Apple support page.

How do I sign up? 

Apple TV Plus is associated with Apple ID, which is the same log-in you’d use for iCloud or downloading apps from its App Store. If you don’t already have an Apple ID, you can create one here

If you already have Apple’s TV app on an iPhone, iPad or Apple TV, you simply need to open the app and navigate to any of the places where Apple is prominently promoting its original shows. On newly purchased iPhones, for example, the app already knows you’ve purchased a new gadget to qualify for the deal. Whether you’re starting Apple TV Plus with a year free or just the standard one-week trial, the shows start playing in the app after a few taps.

You can also sign up and watch online with a web browser at the Apple TV Plus site

What devices can stream Apple TV Plus?

Apple’s programming is available on all its devices with the Apple TV app. 

Reese Witherspoon (left) and Jennifer Aniston revealed the name of their Apple TV Plus series, The Morning Show,…

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